October 7, 2015
Phase two of the survey showed the return on investing in corporate responsibility in the form of building consumer loyalty. 94 percent of the 250 “conscious consumers” surveyed said they were very or extremely likely to continue to support “good” brands after hearing about their community and environmental efforts.
September 3, 2015
On September 8th, LA2050—an initiative from our friends at the Goldhirsh Foundation—will launch its third My LA2050 Grants Challenge, a $1,000,000 competition to support proposals that will make LA the best place to learn, create, live, connect, and play.
July 27, 2015
Cause Marketing Forum is hosting GOODcorps and DICK'S Sporting Goods for a webinar on crowdfunding and cause marketing. Join us to hear from Elizabeth Baran, senior corporate counsel and co-executive director of the DICK'S Sporting Goods Foundation, and Grant Garrison, director of strategy of GOODcorps, as we share lessons learned from Sports Matter and how those have informed year two of the program, which goes live in early August.